Outsourced Contact Centres: A Guide

November 27, 2023

Organisations face difficulty juggling evolving technology, recruitment and exceptional customer experiences while handling other core operations. This article will outline what an outsourced contact centre is and the benefits of using one.

What is an outsourced contact centre?

An outsourced contact centre is an external team who manage customer communications for your organisation. They provide services such as Inbound Call Handling and Virtual Receptionists, as well as outbound services such as telemarketing, lead generation and market research. Organisations can also manage outbound services, such as telemarketing, lead generation and market research.


There are a variety of outsourced contact centres:


  • Onshore – an organisation based in your home country so employees can relate to your customers. This is the best approach for privacy and security.
  • Nearshore – an organisation based in neighbouring countries to your home country. This option can be a more affordable option.
  • Offshore – an organisation based in low-cost countries around the world.

 

Why should you use an outsourced contact centre?

  • When your organisation doesn’t have a full view of the full customer journey
  • When your organisation’s technology is damaging your customer experience
  • When you’re struggling to recruit, train and retain staff
  • When your customer experience statistics are lower than you’d like
  • When your organisation wants to lower overheads

 

Benefits of using an outsourced contact centre

  • Saves money. Using an outsourced contact centre cuts costs by eliminating the need to hire and train staff, purchase additional equipment, or allocate extra workspace.
  • No need to worry about recruiting and retaining staff. It can be hard for organisations to recruit and retain contact centre staff. Outsourced contact centres know which skills are needed for Call Handlers and can easily find qualified staff.
  • Scalability. An outsourced contact centre will monitor and adjust staffing levels to ensure they meet the needs of a business.
  • Increased efficiency. Efficient processes are used to ensure quicker responses, fewer errors and higher customer satisfaction.
  • Focus on operations. Rest assured knowing your customer communications are in hand and focus on your core operations.


It can be difficult to know which outsourced contact centre is most suitable for your organisation. Some outsourced contact centres focus on one industry, whereas others hire staff from a variety of backgrounds and allocate based on client’s requirements.


CallEEAST offer a variety of contact centre services dependent on your requirements. We differ from other providers because we reinvest all our profits into the East of England Ambulance Service, supporting NHS innovations and improving patient experiences. Choosing CallEEAST ensures both high-quality services and social value for your organisation.


Want to know more why an outsourced contact centre would be suitable for your business? Contact our team today on 0300 790 6274.

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